BSc(Hons) in Retail Management
Course code WD127

What is Retail Management?
Retail management is the achievement of company goals through effective and efficient planning, leadership, organisation and control of internal resources. Demand for local, regional, national and international retail management recruits is growing in the Irish context and will continue to rise in the foreseeable future.

What is the BSc (Honours) in Retail Management Course?
The BSc (Honours) in Retail Management is a full-time 4 year degree course, combining class-based training with practical assignments. Throughout the course, students study five key areas relating to retail management, specifically: Retail Operations, Customer Relationship Management, General Management, Store Technology and Financial Management. The following topics are covered: 

Semester 1 Economics of the Market Professional Written Communication Introduction to Marketing Statistics Business Technology 1 Managing the retail organisation	Semester 2 The Economic Environment Professional Oral Communication Marketing for the Retail Enironment Mathematics Business Technology 2 Managing People
Semester 3 Financial Accounting Introduction to IS & eBusiness Introduction to Business Law Retail Operations Consumer Behaviour Human Resource Management 1	Semester 4 Management Accounting IS & eBusiness Management Law for Retailing Buying for Retail Business Market Research Theory Human Resource Management 2
The following topics are also included in the degree programme
Retail Merchandising Professional Development Brand and Category Management Strategic Management Customer Service Management Retail Entrepreneurship	In-store Technology Store Location and Design Business Finance Retail Sales Management International Retailing

Leaving Cert Requirements
Total number of different subjects at grade D or better: 6
Total number at higher level grade C or better (Honours): 2
Required Subjects English or Irish OC3/HD3, and Mathematics OC3/HD3

Recent Entry Points

Year	2004	2005
Min Points	270	280

Company Placement
The Company placement takes place in semester 6 and 7 of the degree. It allows you to gain real experience working in a retail environment. Each student will be required to keep a log of his or her work-related experience and produce an applied research project as part of this placement. 

Career Opportunities
General Retail Management

Specialist positions, such as:

• Category management
• Buying and merchandising
• Key account management and Technical support
• Business ownership

For Further Information
Course Leader- Ms Fiona Fleming, BA, MBA
t. 051 302066 e. ffleming@wit.ie