Employers

BA (Honours) in Marketing

This is a full-time four year degree course which prepares students for employment in the marketing area.  The first two years consist of general marketing and business subjects after which the students study specific marketing and business subjects including Strategic Marketing Management, Advertising Strategy, Strategic Brand Management, Global Strategic Marketing, Services Marketing Practice, E-Commerce, Marketing Research among others, together with a range of elective subjects.  Full details of the subjects and electives by semester can be supplied if requested.  This course is limited to 30 places.

Work Placement for the BA in Marketing is for up to 6 months and takes place in year 4 from June to December.